Om Shanti Om and Saawariya both have their importance they do not compete with each other
The two pre-eminent films of the year, Saawariya and Om Shanti Om, are likely to rewrite the rules of film marketing in India.
Both the films are releasing Nov 9 and the distributors have waged an aggressive publicity campaign.
Shah Rukh Khan’s 6-pack abs in Om Shanti Om are being used to lure the audience. In Saawariya, […]